Vision & Mission
Leadnow is an independent advocacy organization that runs campaigns on the major issues of our time, engages people in participatory decision-making, and organizes in communities across Canada. We envision a country where people work together to build an open democracy, create a fair economy and ensure a safe climate for all generations.
It’s been just over three years since 3,000 people from all across Canada came together before the 2011 election and began building the Leadnow.ca campaigning community.
People become part of this community by taking part in campaigns to defend our democracy and hold governments accountable to the values of a majority of people across Canada.
By taking action through a wide range of campaigns – from the omnibus crime bill and budget bills, to the Canada-China FIPPA investors deal and the CBC takeover clause – our community has grown from a small youth-led team to include over 400,000 people across Canada, and our voice keeps getting stronger everyday.
The Leadnow.ca community believes that as we come together to defend the things we care about, we can also help build the momentum this country needs to rise to the major challenges of our times.
Through local gatherings and online surveys, the Leadnow.ca community has decided to focus our long-term efforts on strengthening Canada’s democracy, doing our part to stop runaway climate change, and building a fair economy that reverses the trend of growing inequality.
Your input is crucial because this community’s people-powered campaigns only work if they help you have a powerful impact on the issues you care about. Look at what our community has told us and help us make the big decisions about the future of our work together by visiting our Connect page.
Leadnow currently has a small, dedicated staff team, and many amazing volunteers and advisors who support our work.
Lyndsay Poaps is passionate about engaging people in community building and decision making. Before joining Leadnow, Lyndsay founded Frontrunner: a campaign school for young women. She brings a background in public policy to Leadnow and is a former City of Vancouver Park Board Commissioner (2002-2005). She is an Action Canada fellow, a former Urban Fellow with the City of Toronto, and the spokesperson for the City of Vancouver’s Engaged City Task Force. Lyndsay holds a Master’s degree in Public Policy from Simon Fraser University.
Jamie has a background in large-scale online and offline collaboration to develop policy and campaigns. He began organizing in the youth climate movement, co-founding Common Energy and goBeyond to bring university communities across British Columbia together to support regional climate action. Jamie’s research focused on the need for democratic innovation to tackle social, ecological and economic problems. He has served on the boards of multiple environmental, social justice, and educational organizations.
Director of Engagement Innovation
Matthew trained as an atmospheric scientist, and has a decade of experience as an organizer, facilitator and campaign strategist, working with a variety of non-profits, public institutions and governments. Originally from England, he now lives in Grimsby, Ontario, where his wife’s family have been farming for seven generations.
Campaign Manager, Online
Kelly joined Leadnow in May 2014 and is based in Calgary. In her role as Campaign Manager, she is responsible for developing responses to current events and policy developments through timely, online campaigns while at the same time coordinating online integration support for longer-term, strategic, organizing initiatives across the country. Kelly has been both a scholar of and participant in citizen-based movements and initiatives supporting participatory democracy, community development, indigenous rights, economic and social justice and peacebuilding over the past 15 years. She holds a Master of Arts in political anthropology studying the impact of social movements on the development of a democratic political culture in Mexico. Her work in the non-profit sector has focused on program development, organizational strategy, group facilitation and training and building community partnerships.
Campaign Manager, Elections
Amara manages Leadnow’s 2015 federal election campaign. She joined Leadnow in 2013 to work with our 400k+ members to design longer-term campaigns for an open democracy, a fair economy, and climate justice.
Based in Toronto, Amara is a trainer, facilitator, and organizer who has been involved in movements for ecological and economic justice through a wide range of projects, creative actions, and campaigns. She chairs the board of the Center for Story-based Strategy, and recently wrapped up a Graduate Diploma in Social Innovation, where she explored the intersection of social justice, social innovation, and solidarity.
Head of Technology
Francis brings over ten years of experience working with technology and non-profits, combining his training as a software engineer with an interest in online engagement and community-building.
In his role at Leadnow, he is responsible for finding (or building) the best tech tools to support the organization’s campaigns and community. Francis is based in Toronto.
Danielle is based in the Toronto area and has previously worked and consulted in different industries including: publishing, higher education, health promotions, medical education, and web development. In her role with Leadnow, she manages the day-to-day operations of the organization including: human resources, budgeting, finances, and organizational development. She is an avid world traveller and enjoys exploring different cultural experiences. After sailing on the Semester at Sea Summer 2011 voyage as a Diversity Abroad scholar, Danielle has deepened her understanding of diversity and our responsibilities as global citizens. She is interested in exploring the changing ways we leverage technology and digital media for collective collaboration across nations and borders.
Community Support Coordinator
From finances to friendly emails, Chloé works in many parts of the organization. She provides support to both the Leadnow community and staff in their daily interactions. She answers emails, processes donations and provides administrative backing. She is a recent graduate from the University of British Columbia with a degree in Political Science, and comes from a background in fundraising and advocacy.
Brittany joins Leadnow as an Online Campaigner, bringing her experience in campaigning and advocacy with NGOs, grassroots groups and the United Nations. A human rights activist for many years, Brittany has worked on a variety of issues – from mining justice, to women’s rights and state violence – in places like Canada, Bangladesh, South Africa and Palestine. Having been abroad for many years, she’s excited to return to Canada to join Leadnow’s Online Campaigns team where she’ll be launching high-impact, online campaigns to help hundreds of thousands of people across the country come together for an open democracy, fair economy and clean environment.
Social Media Coordinator
Based in Toronto, Richie Assaly is the Leadnow Social Media Coordinator. He is also a freelance writer and the Managing Editor of The Harper Decade, an independent digital magazine featuring expert commentary on the various consequences of Conservative rule on Canadians and those around the world. Originally from Edmonton, Richie has an MA in Political Science from the University of Toronto.
Manager of Field Organizing
Logan’s background is in environmental justice, deliberative dialogue and petro-politics organizing. She has designed and implemented deliberative projects that engaged hundreds of University of Alberta community members in sustainability planning. Her petro-politics organizing was directed at engagement around the tar sands, Indigenous solidarity, and water justice issues. Logan joined Leadnow in the spring of 2012, as a coordinator of decentralized days of action. Now she works on Leadnow’s national organizing plans, which build a foundation for action leading up to the 2015 federal election and beyond.
Toronto Field Organizer
Katelynn is the Toronto Organizer for Leadnow, and her work entails training and supporting teams of organizers across the Greater Toronto Area to take action in the upcoming federal election and on Leadnow’s issue based campaigns. Before Leadnow, she worked on numerous youth civic engagement projects in Nova Scotia and Manitoba. She has an MA in Political Science from Dalhousie University.
Prairies and the North Field Organizer
As the Regional Organizer for the Prairies and the North, Leslie’s role is to support people organizing on the ground and to build up Leadnow’s organizing network in the region. With a background in social justice, community development, and anti-poverty work, Leslie is passionate about supporting people to have greater influence over the systems that impact their lives.
Rachel is the Field Organizer for Vancouver and is working with teams on the ground to build capacity leading up to the federal election and beyond. Before joining Leadnow, Rachel worked as a Settlement Youth worker with the Vancouver School Board supporting newcomer immigrant and refugee youth in civic engagement and youth-led projects. Her experience in social justice work stems from her time in Quebec organizing with the Student Movement and the Palestinian Solidarity Movement where she became passionate about working with people to take collective action for the change we want to see.
Winnipeg Field Organizer
Joe has been doing community and campus-based organizing in his hometown of Winnipeg since 2008 and has worked extensively on election campaigns at the municipal, provincial, and federal levels. His post-secondary degrees focus on the links between community-building and social change in response to the major socio-ecological challenges of our time. As Leadnow’s Winnipeg election organizer, his job is to support and expand a team of grassroots volunteers who are working to unite voters ahead of the upcoming federal election and establish real democratic power for the long-term.
Eastern Field Organizer
Corrigan is focusing on supporting ridings in Ontario and the Maritimes. His professional background is in communications, film & television production and political grassroots organizing. Corrigan was raised in a Northern Ontario and has since lived in Brantford, Hamilton and Toronto. He is based out of Leadnow’s Toronto office.
Adam co-founded Leadnow in March 2011, and currently chairs the Board of Directors. After graduating from McGill University, he began his career as a management consultant with Oliver Wyman in New York and New Delhi before becoming engaged in climate change advocacy in 2009. Adam later attended law school at the University of Toronto, where he was a Junior Fellow at Massey College, before completing his articles at McCarthy Tetrault. He currently acts as a consultant to an investment bank on the potential of renewable energy in emerging markets.
Eugene Kung is a Vancouver based lawyer practicing in the areas of human rights, environmental, regulatory, administrative and constitutional law. Born and raised in Burnaby, B.C., he holds a B.A. in Political Science from UBC and a J.D. from Dalhousie Law School. Eugene has served on boards and steering committees of several organizations working on democracy, poverty reduction, human rights and social and environmental justice. In his spare time Eugene is a mediocre musician, a so-so snowboarder and a horrible hockey player.
Marie-Marguerite is a campaign strategist and environmental policy specialist. A Montreal native, she holds a BA from McGill and a Masters in Environmental Science and Policy from Columbia University. She began organizing in the Canadian youth climate movement and in recent years has developed strategies to mobilize the public in democratic rights, education, and human rights at Purpose. She is currently the Chief of Staff of Here Now, a global climate movement accelerator and serves on the boards of a number of environmental and social justice organizations. She also holds a Lego action figure from a previous life playing a children’s TV superhero.
A proud Edmonton native and long-time Mill Woods resident, Shawn spent his formative years living in Wild Rose Country. Shawn holds a Bachelor of Commerce from McMaster University and a Masters in Public Administration from the Kennedy School of Government at Harvard University. He began supporting the scaling and development of organizations as a management consultant, before founding a non-for-profit serving the needs of rural communities in remote areas of Sub-Saharan Africa through sustainable economic programs. He is currently serving as a Senior Advisor at Purpose where he supports on financial and operational matters of the organization. He still dreams of a hockey tryout with his beloved Montreal Canadiens despite most players his age having already retired.
Leadnow relies on skilled, dedicated volunteers to drive our work forward. It’s impossible to recognize every person who’s contributed, and we are thankful to each and every member of our community who’s stepped up. Our current long-term champion volunteers include:
Axtli was born in Mexico and grew up in the greater Montréal area. After college he traveled the world, including spending several months participating in rallies in Latin America and a few years in China. Axtli is a part-time EMD by night, and multiple-cause volunteer by day. He started translating for Leadnow in the summer of 2013, working behind the curtains to reach out to the Francophone community. He is now leading a team on-the-ground in Montréal, and is working to make the website, as well as many of our future campaigns, fully bilingual.
Laura Cornish recently completed her M.A. student in Resource Management and Environmental Studies at UBC. Her research is focused on processes and strategies capable of mobilizing the general public, and specific communities in supporting and implementing climate solutions. Laura answers general Leadnow emails, contributes her organizational skills to keeping track of many of Leadnow’s to do lists, and helps out on-the-ground organizing in Vancouver
Julia began working with Leadnow in the fall of 2011 and brings more than 10 years experience as an organizer, campaigner and strategist. She has a background in journalism and communications, having worked as a contributor and guest-host at CBC Radio and as a consultant in the biomedical field.